Choosing the right realtor in Calgary is one of the most important decisions you'll make in your real estate journey. Whether you're buying your first home in Valley Ridge or selling a property you've owned for years, the agent you work with can make the difference between a smooth, successful transaction and a stressful experience.
I've been helping families navigate Calgary's real estate market for years, and I've seen firsthand how the right agent-client relationship leads to better outcomes. In this guide, I'll share what to look for, what questions to ask, and the red flags that should make you think twice.
Why Your Choice of Calgary Realtor Matters
Real estate transactions involve significant money, complex paperwork, and emotional decisions. A skilled realtor doesn't just find you listings or put a sign in your yard—they provide market expertise, skilled negotiation, and guidance through every step of the process.
The right agent will save you time by filtering out properties that don't match your needs, protect your interests during negotiations, and help you avoid costly mistakes. They'll be your advocate, your advisor, and your problem-solver when unexpected challenges arise.
For buyers, working with an agent typically costs nothing—the seller pays the commission. For sellers, while you'll pay commission, a good agent often more than earns their fee through strategic pricing, professional marketing, and skilled negotiation that maximizes your sale price.
What to Look for When Choosing a Realtor
Not all real estate agents are created equal. Here are the qualities that separate excellent agents from mediocre ones:
Local Market Expertise
Calgary is a city of distinct neighborhoods, each with its own character, price points, and market dynamics. An agent who specializes in your target area will know which streets command premium prices, which buildings have hidden issues, and what's coming to the neighborhood that might affect values.
If you're looking in northwest Calgary, for example, you want someone who knows the difference between Valley Ridge and Varsity, understands the golf course premium, and can speak to school catchments and community amenities.
Communication Style
Your realtor should communicate in a way that works for you. Some clients want daily updates; others prefer weekly summaries. Some like phone calls; others prefer texts or emails. The best agents adapt to your preferences and respond promptly when you reach out.
During your initial conversations, pay attention to how quickly they respond and how thoroughly they answer your questions. This is a preview of what working with them will be like.
Track Record and Experience
Ask about recent transactions, especially in your target area or price range. Experience matters, but so does current activity. An agent who sold 50 homes ten years ago but only 5 last year may not be as connected to today's market as someone with consistent recent activity.
Qualities to Look For
- Deep knowledge of your target neighborhoods
- Strong communication and responsiveness
- Proven track record with recent transactions
- Professional designations and ongoing education
- Clear explanation of the buying/selling process
- Transparent about their availability and workload
- Positive reviews and client testimonials
- Member of local real estate board (CREB)
Questions to Ask a Potential Realtor
Before committing to work with an agent, have a conversation—either in person or by phone. Here are the questions that will help you evaluate whether they're the right fit:
- How long have you been licensed, and how many transactions did you complete last year? This gives you a sense of their experience and current activity level.
- What neighborhoods do you specialize in? You want someone who knows your target area inside and out.
- How many clients are you currently working with? Too few might indicate a problem; too many might mean you won't get enough attention.
- How will you communicate with me, and how quickly can I expect responses? Set expectations upfront.
- Can you provide references from recent clients? Any confident agent should be happy to connect you with satisfied clients.
- What's your strategy for my specific situation? Whether buying or selling, they should have a clear approach tailored to your needs.
Red Flags to Avoid
Just as important as knowing what to look for is recognizing warning signs. If you notice any of these behaviors, consider looking elsewhere:
Warning Signs
- Pressures you to make quick decisions
- Unavailable or slow to respond to messages
- Unfamiliar with your target neighborhood
- Promises unrealistic outcomes
- Reluctant to provide references
- Pushes properties that don't match your criteria
Trust your instincts. If something feels off during your initial conversations, it's unlikely to get better once you're in the middle of a transaction.
Why Local Expertise Matters in Calgary
Calgary's real estate market has unique characteristics that require local knowledge. From understanding how oil and gas industry cycles affect different neighborhoods to knowing which communities have the best access to pathways and amenities, local expertise translates directly into better advice and outcomes.
A local agent also has relationships with other agents in the area. In competitive situations, these relationships can make a difference—sometimes a listing agent will give preference to an offer from an agent they know and trust.
This is why I chose to focus my practice on Valley Ridge and Calgary's northwest communities. Deep knowledge of a specific area allows me to serve my clients better than trying to be everywhere at once. You can learn more about my approach on my about page.
Frequently Asked Questions
How do I find a good realtor in Calgary?
Start by asking friends and family for referrals, then research potential agents online. Look for someone with local market expertise, strong communication skills, and a track record in your target neighborhoods. Interview at least 2-3 agents before making your decision.
What questions should I ask a realtor before hiring them?
Ask about their experience in your target area, how many clients they currently have, their communication style, and their strategy for your specific situation. Also ask for references from recent clients and inquire about their availability and response times.
Do I need a realtor to buy a home in Calgary?
While not legally required, working with a buyer's agent is highly recommended. A good realtor provides market expertise, negotiation skills, and guides you through the complex purchase process. Best of all, buyer's agents are typically paid by the seller, not the buyer.
What does a realtor charge in Calgary?
For buyers, realtor services are typically free—the seller pays the commission. For sellers, commission rates are negotiable but generally range from 3-7% of the sale price, split between the listing and buyer's agents. Always discuss fees upfront before signing any agreements.
Why should I choose a local realtor over a big-name agent?
Local realtors often have deeper knowledge of specific neighborhoods, including school catchments, community dynamics, and hyperlocal market trends. They may also have stronger relationships with other local agents, which can be advantageous in competitive situations.
Ready to Find Your Calgary Realtor?
Choosing the right realtor is about finding someone who combines market expertise with communication skills and genuine commitment to your goals. Take your time, interview multiple agents, and trust your instincts about who will best represent your interests.
If you're considering buying or selling in Valley Ridge or Calgary's northwest communities, I'd welcome the opportunity to chat. There's no pressure and no obligation—just an honest conversation about your real estate goals and how I might help you achieve them.
Let's start with a conversation about what you're looking for. You can also browse current Valley Ridge listings to see what's available in the market right now.